From one perspective, the question of 'What is Success' is a matter of culture and time. Just a good hundred or so years ago, the standards of success was still yes, rooted in wealth and riches, but vastly contrary to things in our day-in-age. heck, people consider it a success to have more than 300 friends on facebook.
Mostly ( as I find it) the parameters of success is catering to the building of reputation no matter what day in history... but I guess this much is more in the lines of, "Why want success" and not, " What is Success".
From another perspective, what ever is humble; what ever is true, loving, caring - what is right in God's sight - is a path of success.